Start up and Run Your Own Business
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Start up and Run Your Own Business




Jonathan Reuvid






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The Essential Guide to Planning, Funding and Growing Your New Enterprise

Start Up and Run Your Own Business offers a complete information resource for those looking to set up their own business, including raising finance, taxation, IT, market research and employment issues.


Starting your own business is one thing, but running and keeping it going is another. Annually, there are around 400,000 start-ups in the UK, but in a single year 300,000 businesses also fail. You owe it to yourself, your family, and your own ambition to make your business one of the success stories. This book helps you do just that.


More than a “how to” book, Start Up and Run Your Own Business brings the skills of experienced blue-chip consultants to bear on your enterprise. Now in its 7th edition, the book lends you both the authority and experience you need to make the right decisions to ensure your business survives and thrives beyond the critical first few years.


Author Jonathan Reuvid gives expert advice and commentary on all the key issues you need to address to make your business successful. From business definition, marketing and raising finance, to procurement, accountancy, IT, taxation and HR issues, he provides you with a comprehensive platform of information designed to give you a “one-stop-shop” of mission-critical information.


Combining best practice advice with cogent strategies for growth and expansion, Start Up and Run Your Own Business has earned a deserved reputation for reliability and authority.


This new edition continues this tradition, helping you make the most of your business venture.


About the Author


Jonathan Reuvid graduated in PPE at Oxford University, worked as an economist for the French national oil company, Total, and then in investment banking before taking up senior line and staff positions in industry including general management of a Fortune 500 multinational covering most Western European countries.


Subsequently, he engaged in joint venture development in China and a parallel career in business book publishing. He is author of or consultant editor for more than 30 titles.


This book can be purchased as part of a range of different learning solutions.

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Option 3 - As part of blended learning solution with learning resources selected from across the Work Place Learning Centre catalogue.

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If you would like to discuss the various purchase options available with this book, please save the book to your basket remembering to include the quantity that you require and one of the Work Place Learning Centre advisers will contact you.

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17 Oct 2010

This fully comprehensive revised new edition provides the advice and guidance needed to ensure the business reaches its full potential. Manager, April 2008

17 Oct 2010

For a modest outlay and a small commitment of time this book might make all the difference between success and failure. Refresh, March 2008

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